McCue Corporation Case Study

The Purpose: To explain the features and benefits of McCue’s patented Flexcore Bollard.

The Problem: What the Flexcore Bollard is and how it works are difficult concepts to concisely explain.

The Squash House Solution: Most people are visual learners and like to see and hear how something works, especially if presented succinctly and in an engaging manner. The video shows how easy it is to install the bollard; and through a slo-motion stunt, we demonstrated just how flexible the product is when subjected to 2600lbs of sugar blasting into it, entertaining and informing the viewer at the same time.

McCue FlexCore Bollard Video:

As detailed in a previous blog post, video is a valuable tool for your business for many reasons. Helping clients or potential clients understand your business is another important way video can help. If you want to explore ways to make your products or services more understandable, we would love to discuss ideas with you. Challenge us by calling 781-990-3189 or send us an email at info@squashhouse.net.